Discount threshold
Calculate the extra unit sales required to replace contribution surrendered on every discounted order.
Decision map
Use the number to answer a business question.
Each tool on Profit Per Order exposes its assumptions. The purpose of this hub is to connect those formulas instead of treating every metric in isolation.
Free tools
Calculate with your own inputs.
Worked guidance
Read the model before you use the threshold.
These guides use explicit formulas, assumptions and worked examples. They are planning references, not market benchmarks.
Discount vs Bundle: Which Promotion Protects More Profit?
Compare a straight percentage discount with a bundle that raises order value, using contribution per order rather than revenue lift as the decision metric.
Free Shipping Threshold Examples for Three Margin Profiles
Compare low-, medium- and high-margin products to see why one universal free-shipping threshold can quietly destroy contribution.
Wholesale Price Ladder: From Unit Cost to MSRP
Build a price ladder that protects maker contribution, retailer margin and order-tier discounts without relying on an arbitrary two-times markup.
Ecommerce Unit Economics Audit: A 30-Minute Checklist
Run one repeatable monthly check from source documents through order contribution, break-even acquisition, returns, fixed costs and a downside scenario.
Why Fixed Payment Fees Hurt Low-AOV Products
See how a cents-per-order payment charge raises the effective fee rate on inexpensive products, then test price floors, bundles and minimums.
Discount Break-even Sales Lift: Formula & 20% Off Example
Calculate the extra unit sales required to preserve contribution profit when a promotion reduces revenue on every discounted order.
Contribution Margin vs Gross Margin: Ecommerce Formula & Example
Use the right profit layer for pricing, advertising and operating decisions—and avoid treating gross margin as money available for ads.
Free Shipping Threshold: Calculate the AOV That Protects Margin
Solve the minimum order value needed to fund seller-paid shipping without confusing revenue lift with contribution lift.
Adjacent decision areas
Follow the economics into the next constraint.
Profitability, pricing, acquisition, sourcing and inventory interact. These hubs keep the next calculation one click away without mixing unrelated search intent on the same page.