Illustrative calculator output.
See a worked example before you pay.
Inspect a deterministic example, its assumptions, modeled opportunities and decision thresholds. This is not a customer case study or a promise of increased profit. A purchased report uses the scenario you submit.
The starting point for a decision.
These figures come from the same default Product Margin Calculator scenario anyone can calculate for free. Check these inputs and assumptions before interpreting the example.
Illustrative calculator output.
Illustrative calculator output.
Assumptions behind this public example
All numbers below are synthetic defaults, not results from a real merchant.
| Input | Value |
|---|---|
| Currency | USD |
| List price | 49.0 |
| Average discount | 5.0 |
| Supplier / production cost | 14.0 |
| Inbound freight per unit | 1.5 |
| Outbound shipping subsidy | 5.0 |
| Packaging | 1.0 |
| Pick and pack | 2.5 |
| Marketplace/platform fee | 0.0 |
| Platform fixed fee | 0.0 |
| Payment fee rate | 2.9 |
| Payment fixed fee | 0.3 |
| Expected refund rate | 5.0 |
| Net loss per refund | 15.0 |
| Acquisition cost per order | 8.0 |
Three modeled opportunities
Each changes one variable with all other inputs fixed. They are alternatives to test, not improvements to add together.
1. Remove the average discount
+$2.38 — Change only this variable, define the success metric before launch and recalculate with observed results.
2. Raise sale price by 5%
+$2.26 — Change only this variable, define the success metric before launch and recalculate with observed results.
3. Reduce product cost by 10%
+$1.40 — Change only this variable, define the success metric before launch and recalculate with observed results.
Guardrails from the same scenario
Break-even list price: $35.83 — Below this modeled list price, the scenario no longer covers all entered costs.
Current price buffer: $13.17 — Distance between the entered list price and the modeled break-even list price.
Maximum modeled acquisition cost: $20.15 — Approximate CPA ceiling before this order reaches zero modeled profit, holding every other input constant.
One action to test, not a guarantee
Verify the three largest cost lines Improving input accuracy is higher value than optimizing a small, uncertain cost.
Measure: Modeled order profit reconciles to a sample of 20 real orders.
Check feasibility, demand response and later returns before scaling. A calculated improvement is not an observed improvement. The paid report does not validate your invoices or provide professional tax or accounting advice.
What the private report adds for your inputs.
The report is meant to turn your own scenario into a prioritized operating decision, not repeat the calculator result.
Input verification
Prompts for the assumptions most worth checking before acting.
Ranked opportunities
A top-three opportunity ladder tied to your submitted scenario and modeled scale impact.
Guardrails + scenarios
Decision thresholds plus downside, base and upside cases for the material variable.
Execution plan
Ranked one-variable tests, a five-step plan, seven-day sprint and downloadable action CSV.
Calculate first. Buy only if the decision layer is worth it.
The free calculator remains the source of truth for the math. The $19.00 report adds prioritization, stress-testing and an execution plan for that saved scenario.